Top Quality Outsourced Customer Sales Services from SA Commercial

We deliver outsourced customer sales solutions from our award-winning contact centre based in Cape Town, South Africa. Whether you are looking for a fully outsourced sales solution or lead generation support to your internal sales team across both B2B and B2C environments we deliver a range of high-quality services.

Combining a blend of channels and technology with great associates we will help you bring your products or services to more customers and improve your sales performance whilst ensuring a great experience for your customers. We deliver great sales conversion but only when it is combined with a satisfied customer outcome.

As a business that is registered with the Financial Sector Conduct Authority (FCSA) in South Africa, we are very familiar with operating in a highly regulated environment and understand how to build an effective sales solution for those businesses that are subject to more rigorous regulatory controls.

What customer sales activities can you outsource to SA Commercial?

We will work with you to design a sales programme that supports you and your internal teams. We can deliver an end-to-end outsourced sales function for you, or we can work with your in-house sales team to deliver part of that function.

This could include:

Lead generation

At SA Commercial we can deliver lead generation activity to create qualified sales leads for your internal sales teams. Where you are looking to expand your sales reach, we will work with your existing data to generate sales leads.

Appointment setting

Getting time in the diary with your potential clients is vital but can be time-consuming. This is particularly true for businesses with higher value sales opportunities. We can represent you in securing appointments with the right decision makers so that your valuable sales team’s time is used more effectively.

Sales conversion

Whether your sales model requires outbound campaigns or an inbound sales team we can deliver a range of campaigns covering product or service sales. We will work with you to determine an effective blend of channels that will optimize sales outcomes whilst managing the costs.

End-to-end sales

We can undertake both B2B and B2C sales programmes across a range of sectors. Our highly skilled team combined with data handling and technology allow us to maximise the sales outcomes for your business.

Why outsource your Sales activities to SA Commercial

At SA Commercial we are passionate about providing world-class outsourced Sales services to businesses around the world. We are a Cape Town-based BPO business with the highest accreditations and awards to back up our commitment to providing your customers with a premium standard of services.

By outsourcing your Sales activities to SA Commercial, you can expect:

A solution designed to meet your customers’ needs

At SA Commercial we dedicate time to listening to our clients and customers, paying careful attention to your specific circumstances so that we can effectively identify your needs and deliver services that improve the overall experience. We don’t believe in one size fits; our model ensures that your solution is right for you.

The right blend of human & automation

Organisations across the world are increasingly turning to technology to automate the handling of customer interactions. With our emphasis on the overall customer experience we will work with you to define the right mix of automation & human interaction that enhances the sales outcomes delivering efficiency benefits without compromising on quality.

Bringing insights as an integral part of your team

Your customer contact operations generate a wealth of information about your customers’ experience with your organisation. Whether through Customer Service or Sales activities our insights team know how to get the best out of that information so that the rest of your teams have greater confidence in their decision making.

A highly skilled team

We combine experience and passion across our people to ensure that what we deliver and how we deliver it achieves exacting standards. Cape Town has established a strong reputation for high quality people joining the BPO industry; we pride ourselves on developing that talent and your customers are the recipients of the result.

A partner that will grow with you for the long-term

As your needs change and grow we seek to be a strategic partner developing our solutions and bringing industry leading thinking to transform the experience. We believe that our approach to developing solutions and who we are as an organisation is what makes us the right partner to support your Sales activities as your business grows and evolves.

Ensuring that quality is built into everything that we do

We will design your outsourced customer sales activities with quality embedded in our approach. Using industry-leading methodology and technology we can ensure that our interactions with your customers are of the highest standard and that continuous improvement and learning is at the heart of our quality systems. Delivering high-quality customer outcomes in any Sales activity is a focus, particularly across regulated industries; our approach will deliver those high-quality outcomes.

External validation

We place strong emphasis on the rigour of our approach to delivering solutions to our clients and their customers. This rigour is underpinned by several external accreditations / validations.

Financial Sector Conduct Authority

We understand the regulatory environment, particularly in relation to the financial services industry. SA Commercial is registered with the Financial Sector Conduct Authority FSCA in South Africa as a financial service provider in relation to short-term and long-term insurance. Our experience and understanding of financial services regulation are also beneficial to international clients.

ISO 9001: Quality Management Standards

Our ISO 9001 accreditation assures you that quality management is built into our business. Gaining certification against a quality management system with a Customer and People centric approach reinforces our ethos as a business and evidences that this is applied systematically in how we do things.

ISO/IEC 27001: Information Security Management Systems

Protecting information continues to be a fundamental requirement for any organisation. When you trust a partner to work with you and your customers it is imperative that you can have confidence that they will handle your information with the best possible care and can demonstrate that they have the culture, the systems and the controls in place to achieve this. Our certification under ISO/IEC 27001 confirms that you can trust us with your information and have the assurance that we adopt the systems and controls that back this protection up.

Our certification under ISO/IEC 27001 confirms that you can trust us with your information and have the assurance that we adopt the systems and controls that back this protection up.

Examples of our delivery


Capitec Bank

We developed an Omni-channel based solution which integrated mediums of communication allowing easier access for all Capitec Bank clients and prospective clients. With the ability to connect with diverse groups of people across a wide range of platforms SA Commercial has assisted Capitec Bank in growing their client base as well as their business.

Feedback from the client was that “No project is too small for SA Commercial and it is this personalised services that we value as a business team—we see them as a partner instead of a service provider”.